Where is that color you use to sell?

Recently, a customer inquired about repurchasing Cubby Big Mini-Mite Tails. He was unable to find this one particular color, and wanted to replenish his stock as the color was yielding good results.

“Question is have you seen this color? It’s like a pearlescent almost in the water and my dad had 2 of them left from awhile ago. We were curious about it. It’s a cubby and had quite a few hits and 1 largemouth catch and the obvious bluegill hits.”

Our customer was gracious enough to send photos of the color in question, and if we may add, very nice quality and detailed photos! The following are edited versions of his photos, and used with the customers permission:

In-part, this is what our customer wrote in his email: “Question is have you seen this color? It’s like a pearlescent almost in the water and my dad had 2 of them left from awhile ago. We were curious about it. It’s a cubby and had quite a few hits and 1 largemouth catch and the obvious bluegill hits.”

Panfishpro is Customer Centric. We are never too busy to answer any questions from our customers, or perspective customers, day, night, weekends or holidays! First and foremost, customer service is stressed and continually updated in our company’s Standard Operating Procedures Manual. Like all other inquiries, we answered this one in a timely, meaningful manner.

Plastic baits, such as the Cubby Mini-Mite, Panfishpro INSTINCTRIX and any brand plastic baits for that matter are made from polyvinyl chloride (PVC). PVC is a plastic, and everyone knows what happens to plastic over time. It degrades. It loses its shape, its strength, and yes, its color. These affects are accelerated when plastic is exposed to temperature changes, humidity, light, especially the sun, and a host of other conditions.

“No, this color is not available, and never was”.

Plastic fishing baits are even more subject to degradation than other types of plastics. Many baits incorporate the use of fluorescent pigments. Fluorescent pigments reflect and reemit natural light, whereas some pigments absorb light. We’ll get into the technical aspect of color in a future posting. Continuing on, fluorescent pigments fade at a more accelerated rate than do nonfluorescent pigments, such as white or black. And eventually, fluorescent pigments will no longer fluoresce, in essence, changing the perceived color.

What was our reply to this customer? “No, this color is not available, and never was”, and including an explanation similar to that which is described above.

Still wondering what color this “was”? Panfishpro has been selling Cubby products for nearly 20 years. We’ve been using them even longer, and we’d like to believe we have a bit more insight to the product line than most. With that said, we believe this was a fluorescent pink.

What do you think? We’d love to hear from you.

If you have questions for us, please contact us here, on Facebook or on Twitter.

THE FOLLOWING NAMES ARE REGISTERED TRADEMARKS OF CUBBY FISHING TACKLE: CUBBY, MINI-MITE, MINI-MITE2, BIG MINI-MITE, JIG-IN-A-TUBE, TRANS-GLO, NAIL-TAILS, AND THE CONFIGURATION OF THE MINI-MITE FAMILY OF LURE TAILS.

“PANFISHPRO” IS A REGISTERED TRADEMARK OF PANFISHPRO, LLC. “MILLIONS OF FISH, COUNTLESS MEMORIES.” IS A REGISTERED TRADEMARK OF NEPSCO INDUSTRIES.