A commitment to our products that is more than skin-deep.
Published: 10/11/2025
Listen: 5 minutes 20 seconds

When a contract is signed, or a check is signed, as expected, it is signed in ink. Ink signatures are indelible. How about tattoos, are they indelible? While tattoos are designed to be a permanent form of body art, the term “indelible” requires a nuanced understanding. In the strictest sense, tattoos are not absolutely permanent, though they are intended to last a lifetime. The ink may fade and blur over time, and modern removal techniques can significantly diminish their appearance, challenging the notion of a truly unremovable mark.
A Permanent Mark of Devotion: The Jigabite® Jig Tattoo
In our more than four decades within the fishing tackle industry, we’ve encountered countless stories of angler passion and dedication. We’ve heard tales of record-breaking catches, arduous journeys to remote fishing spots, and the unwavering pursuit of that elusive trophy fish. However, nothing could have prepared us for the extraordinary image that recently landed in our inbox – a photograph revealing our Jigabite® Jig design permanently tattooed onto the body of a devoted user.
This truly was a first for our company. To see a product, meticulously designed and crafted by our team, elevated to such a personal and artistic expression, left us completely taken aback. It’s one thing to receive fan mail, or even to see our lures proudly displayed in a tackle box; it’s an entirely different experience to witness one of our creations transformed into a permanent piece of body art. The level of commitment and admiration demonstrated by this individual is truly humbling and deeply appreciated. It serves as a powerful testament to the connection anglers feel with their gear, and in this unique case, to the effectiveness and appeal of our Jigabite® Jigs.
The Embodied Evangelist.
Of course. Let’s elaborate on the persona of an individual who would tattoo a product’s logo or branding onto their body. This person is far more than a customer; they are an evangelist, a devotee, a living testament to what the brand represents. We can call them “The Embodied Evangelist.”
This act is the ultimate expression of brand loyalty, transcending consumerism and entering the realm of personal identity. Here’s a detailed breakdown of who this person is, their motivations, and what it means for the brand itself.
About the individual.
Accompanying the tattoo’s photograph was the subsequent passage: “My favorite fish is – and always had been – Crappie. I live for catching papermouths and have been fishing with my family since I can remember (I’m 44 now). Jigabites help enhance my experience by leaps and bounds! I’ll always be grateful to my friend, Jeff, for introducing them to me. I am so pleased to have jigabites in my tackle box!”
The Profile of the Person.
The decision to permanently ink a corporate symbol onto one’s skin is deeply personal and rarely impulsive. It stems from a powerful emotional connection. The Core Motivations for this tattoo may be Identity and Belonging, Commemoration of a Milestone, A Statement of Values, Deeply Passionate, Community-Oriented, or a Storyteller.
In Conclusion.
While we could continue into a deep analysis of this person’s decision to get a permanent tattoo, we will not, as it would distract from the main point of this blog post.
Not every product or company can inspire this level of devotion. The decision to permanently ink a corporate symbol onto one’s skin is deeply personal and rarely impulsive. It stems from a powerful emotional connection.
The person who would tattoo your product to themselves is a rare and powerful figure. They are the emotional endpoint of a brand that has successfully transformed a product into a symbol, a community, and an identity. They are not just customers; they are a convert, and we are deeply humbled beyond words for the statement this individual has made.
This act has rekindled and affirmed our passion for designing and manufacturing fishing lures, and for that, we sincerely thank you.
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Disclaimer: Please be advised that Cubby® and Mini-Mite® are registered trademarks of their respective owners. Panfishpro® and NEXTALGX® are also registered trademarks; however, they are not affiliated with, sponsored by, or endorsed by the current owners of the Cubby Lures brand. Any reference to these marks is made exclusively for the purpose of providing a truthful historical account regarding the development, origin, and inventor of the Mini-Mite Jig.


